Blog February 25, 2026

New York Times Square Billboard Advertising

marketing / 16 Mins

When brands search for New York Times Square Billboard Advertising, they are looking for more than a screen, they are looking for global visibility.

Times Square in New York City is one of the most valuable advertising locations in the world. Known as the “Crossroads of the World,” it attracts approximately:

  • 300,000+ pedestrians daily
  • 50+ million visitors annually
  • Over 1.5 million daily impressions across digital screens
  • Global tourism, business travelers, media, and influencers

Advertising here delivers unmatched brand credibility and international exposure

If your brand wants to advertise in Times Square New York City, Trzy provides complete end-to-end services, from media buying and creative production to 3D anamorphic content, permissions, slot booking and final execution.

Times Square offers:

  • Millions of monthly visitors
  • Massive daily pedestrian traffic
  • Global tourism visibility
  • International press exposure
  • Strong social media amplification
  • Premium brand positioning

Advertising here instantly elevates brand credibility.

Times Square New York City features multiple billboard categories. We help brands choose the right format based on objective, budget and impact requirement.

The NASDAQ Billboard at 4 Times Square is one of the most iconic curved digital screens in the world.

nasdaq billboard advertising services

Ideal for:

  • IPO announcements
  • Corporate milestones
  • Tech launches
  • Global brand declarations

Features:

  • Massive curved LED display
  • High-resolution digital screen
  • Premium corporate positioning

We manage:

  • NASDAQ billboard media buying
  • Creative formatting
  • Screen calibration
  • Slot scheduling

Times Square Spectaculars are large-scale digital displays designed for dominance.

These include:

  • Wraparound LED towers
  • Giant vertical digital screens
  • High-impact premium placements

Perfect for:

  • Global brand campaigns
  • Product launches
  • Movie promotions
  • Music releases
  • Major announcements

For flexible campaigns, we provide DOOH (Digital Out-of-Home) Advertising in Times Square New York City.

  • 1 slot = 15 seconds
  • Rotation every 3 minutes
  • Continuous playback during campaign duration

This format ensures repeated brand exposure throughout the day.

We also offer Programmatic Times Square Ads, enabling:

  • Flexible scheduling
  • Time-based targeting
  • Campaign optimization
  • Multi-location expansion

For brands seeking viral impact, we produce:

  • Anamorphic 3D Billboard campaigns
  • Naked-Eye 3D Digital Art
  • Forced Perspective CGI
  • Immersive Digital Installations

Technical execution includes:

  • 3D Anamorphic Content Production
  • Anamorphic Calibration & Mapping
  • Pixel Pitch Optimization (8mm / 10mm LED)
  • Forced Perspective Rendering

These formats create powerful visual illusions that generate high social sharing and earned media value.

We also manage:

  • One Times Square billboard placements
  • Midtown Manhattan digital displays
  • Broadway corridor screens
  • Penn Station & surrounding high-traffic screens

This allows broader brand coverage within New York City.

As a Full-Service OOH Agency, Trzy handles everything:

  • Billboard Media Brokerage
  • DOOH Media Buying
  • Slot negotiation
  • Screen selection
  • Concept development
  • Forced Perspective CGI
  • 3D Anamorphic production
  • Content adaptation for LED screens
  • Pixel mapping
  • Screen format optimization
  • Calibration & display testing
  • Scheduling
  • Playback monitoring
  • Reporting & documentation

We provide a complete solution from idea to live display.

Times Square New York City advertising delivers more than physical impressions.

It creates:

  • High-Impact Brand Activation
  • Crossroads of the World Visibility
  • Earned Media Value (EMV)
  • The Viral Multiplier through social media
  • Global brand authority

Many campaigns generate significant organic reach beyond paid placements.

We have supported campaigns for:

  • Movie promotions
  • Music launches
  • Corporate announcements
  • Fashion brands
  • Tech startups
  • IPO celebrations
  • FMCG and lifestyle brands

Times Square advertising works across industries seeking international positioning.

  • Complete end-to-end service
  • Experience in global billboard campaigns
  • Expertise in 3D Anamorphic & DOOH
  • Strong media buying network
  • Creative + technical production capability
  • Transparent execution process

When brands search for New York Times Square Billboard Advertising, they need a reliable partner who understands both creative storytelling and technical precision.

That is exactly what we deliver.

If your brand wants to advertise in Times Square New York City, whether through NASDAQ billboards, digital screens, 3D anamorphic displays, or programmatic DOOH ads, we handle everything from creative to execution.

Most campaigns run in 15-second slots rotating every 3 minutes. Premium placements like NASDAQ and Spectaculars may offer custom durations.

Costs vary based on screen type, duration, frequency and creative complexity. Rotational DOOH campaigns are more flexible than exclusive screen takeovers.

Yes. We handle full 3D anamorphic content production including CGI creation, calibration, mapping and LED optimization.

Yes. We support global brands and Indian companies looking for international brand positioning in New York City.

Yes. From media buying and slot booking to creative production and campaign execution, we provide full end-to-end service.

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