Matka King – Ad Shoot & OTT Series Promo Campaign

Creative Ideation & Campaign Approach

The project began with concept development, where the focus was on building strong visual storytelling for the campaign. The approach included exploring creative ad campaigns and adaptable street marketing ideas to ensure the content could extend across multiple platforms.

Every element, from narrative style to shot planning was designed to support audience engagement and create strong recall for the OTT series promo shoot.

Ad Shoot & Promo Shoot Execution

Trzy handled the complete ad shoot and promo shoot, managing all stages of production. This included pre-production planning, location coordination, scheduling and on-ground execution.

The shoot followed a cinematic approach similar to a TV commercial and TV ads promo, ensuring the final output met the quality standards required for OTT and broadcast platforms. The content was structured to work effectively as a TV promo as well as digital assets.

Set Design & Fabrication

Custom set design and fabrication were key components of the project. Sets were created to match the visual tone of the series, ensuring consistency and authenticity across all frames.

From structural setup to detailed design elements, the fabrication process supported the overall quality of the web series film ads shoot, enhancing the visual impact of the campaign.

Permissions & Production Management

All required permissions and approvals were managed as part of the production process. Coordination with locations, vendors and authorities ensured that the shoot progressed without delays.

This streamlined production management allowed the promo shoot and TV promo execution to remain efficient and on schedule.

Talent Management & Coordination

Trzy managed talent coordination, including actors, artists and crew members involved in the ad shoot. Scheduling, communication and on-set requirements were handled to ensure smooth execution throughout the production.

This helped maintain consistency and efficiency across the entire OTT series promo shoot.

End-to-End Production Execution

The project was executed with complete production support, covering all on-ground activities. This included equipment management, lighting setups, crew coordination and real-time execution.

Each stage of the ad shoot and TV ads promo was monitored to ensure alignment with the initial concept and production goals.

Post-Production & Final Delivery

After the shoot, the content was processed and optimized for different platforms. The final deliverables included promotional films, short-format videos and digital assets designed for OTT and social media distribution.

These assets were created to support the overall promotion campaign/activation, ensuring better reach and audience engagement.

Ad Film & Video Production Services

Trzy provides end-to-end video production services, covering a wide range of formats, including:

– Ad shoots

– Promo shoots & TV promos

– TV commercials & TV ads promo

– OTT series promo shoots

– Web series film ads shoots

– Creative ad campaigns & promotion campaigns/activations

The service includes the complete production process, from ideation and concept development to shoot execution and final delivery. Each project is planned and executed with a focus on visual quality, storytelling and platform requirements.

Trzy handles all aspects of production, including shoot planning, set design & fabrication, permissions, talent management and on-ground coordination. This ensures a smooth workflow and consistent output across different types of ad shoots and promo campaigns.

With experience in OTT series promo shoots, TV commercials and web series film ads shoots, the team delivers content designed for digital, OTT and broadcast platforms.

Conclusion

The Matka King project showcases Trzy’s ability to execute ad shoots, promo shoots and creative ad campaigns with a structured and professional approach. From ideation and street marketing ideas to final delivery, each stage of the project was managed to ensure consistency, quality and effective execution across platforms.