Trzy executed high-energy promotional activations for the blockbuster movie Pathaan. Our scope included fan engagement activities, a special meet-and-greet with the cast and the grand Success Conference. From conceptualization to on-ground execution, our team ensured seamless coordination and immersive experiences that amplified the film’s buzz. The events brought fans closer to the stars, celebrated the movie’s record-breaking success and reinforced Pathaan’s cultural impact as one of the biggest films in Indian cinema.